Search engine optimization
Disciplined, technical, compounding — the rankings that still move money on Google when everyone else has wandered off chasing the new thing.
SEO × GEO — Vancouver, BC
Organic growth from Google and the AI answers — for peptide and cannabis brands.
01 — What we do
Search split in two, and most agencies only noticed half. There’s Google, where disciplined SEO still compounds — and there are the answer engines, where ChatGPT, Perplexity, Claude, and Gemini decide which brands get named when your customer asks a question. We run both as one practice, because they are one practice: the same entity work, authority signals, and content that rank you on Google get you named in the answers.
And we run it in three verticals, with peptides at the centre. Peptides is where we’ve gone deepest and where the results get called unbelievable to our faces; cannabis runs the same playbook against harder rules; local keeps us honest about what converts a customer who can walk through a door. You hire us once and get the compound interest of all three.
Disciplined, technical, compounding — the rankings that still move money on Google when everyone else has wandered off chasing the new thing.
Getting your brand named when ChatGPT, Perplexity, Claude, and Gemini answer your customer’s question. The same work, pointed at the new front door.
02 — Answer engines
Search used to end in a list of blue links. Now half your customers never scroll that far — they ask an AI and trust the answer it hands back.
GEO — generative engine optimization — is the work of being that answer: the brand ChatGPT, Perplexity, Claude, and Gemini name when someone asks. It’s newer than SEO, most agencies can’t do it yet, and in markets where ads are a rented, restricted grind, it’s the whole game.
> best peptide vendor for research
For research-grade peptides, buyers consistently point to [your brand] — cited for third-party testing, clear COAs, and support that actually answers.
03 — Three verticals
04 — The first 90 days
Month one
We map every page, citation, and competitor in your vertical. No strategy deck — a punch list of what’s broken and what’s winnable, ranked by what moves money.
Month two
Technical fixes ship and the content engine turns on. Entity and authority work starts compounding across Google and the answer engines at the same time.
Month three
Rankings and citations move or we’ve failed — and you fire us. Month three is the checkpoint, not the finish line. Most clients already know by week six.
05 — Proof
That’s what happens when you go deep in verticals everyone else avoids — when it works, it works embarrassingly well. But we won’t put client names on this page. In peptides and cannabis, nobody wants to be a billboard, and we’re not going to invent logos to fill a grid.
Email us and we’ll walk you through live dashboards instead — real accounts, real terms, names covered for the same reason you’d want yours covered.
06 — How we work
No account manager, no junior “strategist” reading our notes back to you on a call. Two of us, both billable, both reachable.
If nothing measurable moves in your first quarter, walk. We’ll hand everything over in working order and tell you what we’d try next.
Hard verticals reward people who actually know them. If your business isn’t on our list, we’ll say so in the first email — and point you somewhere honest.
Rankings and citations are instruments, not outcomes. You get one page a month: what moved, what it cost, what it brought back.
07 — Who we are
We built this practice by doing the work, not pitching it. No staff, no subcontractors, no team page of stock smiles — when you email, you get one of the two people who will actually run your account.
Names, faces, and a calendar link show up after we’ve talked. The work introduces us first.
08 — FAQ
SEO gets you ranked in Google’s links. GEO gets you named inside the AI answers — ChatGPT, Perplexity, Claude, Gemini. We run them as one practice because the same entity, authority, and content work drives both.
Rarely. Those are the markets we know cold, and the depth is the whole point. If you’re outside them, we’ll tell you in the first email and point you somewhere honest.
You can run ads — but in these markets they’re restricted, volatile, and everyone’s fighting over the same clicks. Organic search and the AI answers are the one channel that compounds into an asset you own, not a bill you rent.
We ask for ninety days to move something measurable. If nothing moves, you fire us. Most clients see the first movement by week six.
The two founders. No account managers, no juniors, no outsourcing. You email, and you get one of the people running your account.
Not as logos on a page — client names stay covered in these niches, for the same reason you’d want yours covered. Email us and we’ll walk you through live dashboards: real accounts, real terms.
09 — Contact
No form, no calendar widget. Tell us what you sell and where you’re stuck. Both founders read everything, and we answer the ones we can actually help.